Making Social Media Approachable for Users

I just returned home from The Sponsor Association (TSA) conference with a new sense of needs from our sponsors about social media.  I did two workshops about social media and thought I would have to do some convincing as to why social media is important and how it can be used to their benefit.  Well, Surprise! I didn’t have to do any convincing. 

After reflecting on the desire to use and “do” social media and the readiness to hunker down and get it started I am going to dedicate a blog to social media.  Thoughts or news going on in social media, how you can use social media and what you might want to do with it. 

All of these posts will be written for the novice to average user and many times focused on the child care profession.

I want to show you that you can do this, all of it.  Is worth your while and I will provide you additional tools to help you make that possible!

Tell me what you would like to see on the blog and I would like to try and give you answers.  You aren’t alone.  If you want to begin a social media presence but are not sure where to start, or you have one but don’t know what to do with it…don’t give up!  Come to and see how we can help.


Samantha Marshall, M.A.

Samantha is, just like you, excited to make a difference in our community and our world. With a Master of Arts degree in English Literature, you might ask how she found herself building and writing for a website focused on child care. From 1995 through 2001, Samantha started her career working for Child and Adult Care Food Program (CACFP) sponsors which introduced her to the importance of non-profits, community and quality child care. Her experience with Sponsors, State Officials, and Family Child Care Providers left a great and lasting impression. Later in her career and her most recent position at SAGE Publications, an academic publisher, was as a product manager for a new online resource! During this time many of Samantha's passions collided. A love for the written word, children and the proliferation of knowledge as well as a fascination with the resources the internet gives us, building a community for child care on is the perfect way to make the difference she wanted to. Needless to say, she is very excited to be an active part of creating and building